After Sales Services

After sales services and service strategy

In many manufacturing companies, service strategy and service business are either still overlooked or instead often seen as nothing more than an aid when selling new products. As a result of this non-proactive approach, the share of turnover from customer service / after-sales service in, for instance, German machinery construction, averages a mere 19%.

The benefits of developing a proactive service offering are numerous:

  • Service business is far less volatile than machinery sales
  • After-sales service can reach 30-50% of turnover, i.e. there is real growth potential here
  • Substantially better margins can be achieved in customer service
  • Comprehensive service business leads to stronger customer loyalty and to an improved understanding of the customer’s needs 
  • A clear service strategy can thus be used for better competitive positioning

In addition to development of strategy, ROI Consulting above all provides support in the practical implementation of strategies for after-sales services, drawing on the wealth of more than 20 years of experience.

Consulting packages for after sales services and service strategy

1. Potential Analysis

Potentials analysis for ascertaining actual market and growth potentials through after-sales services

2. Crash Program
    to Boost Margins

Crash program to boost margins through correct pricing, portfolio design, and other measures for optimizing margins

3. Future Services Portfolio

Development of the future services portfolio and design of products in service

  • Spare-parts management
  • Component refurbishment
  • Inspections, repairs, upgrades, renovations, relocations
  • Documentation management
  • Service hotlines
  • Graduated outsourcing offers for plant maintenance management
  • Production optimization, from analysis to implementation
  • Remote services
  • Service-level agreements
  • Training offers
  • Used machinery refurbishment and purchase and sale
  • etc.

4. Profitable Implementation

Create profitable after-sales services in select areas

  • Design and calculation of processes based on services to be offered in the future
  • Creation of an in-house service organization
  • Coordination of service and new machinery sales
  • Training programs for service employees and management
  • Tailored performance-indicator system
  • Logistics optimization
  • IT support and Web presence
  • Marketing aimed at target groups
  • Innovative approaches for customer processing
  • Master plan for implementation and for intensive support during the implementation phase
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Testimonials

In project work, ROI consultants quickly got into the details of operation and diligently saw to the development of a long-term approach. That made a believer of everyone.”

Thomas Langer, Project Head, Premium AEROTEC

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