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Head of Marketing, ROI-EFESO
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Roadmaps for Digitalization and Convergence are missing
The Engineering and Automotive Industries
Digitalization and the resulting sector convergence demand that classical industries adopt new strategic approaches and management tools. Many companies in the engineering and automotive industries have recognized this. However, only a minority of them have a long-term, integrated strategy. These are the findings of a new analysis conducted by ROI Management Consulting AG.