Product Management

Make better use of your opportunities on the market


Goals & Benefits

Through integrated Product Management you achieve:

  • Faster and more flexible response to market requirements
  • Increased earnings
  • Long-term successful product placement

The training imparts the essential basics of Product Management. As a result, you will be able to apply its methods in your work environment.


Interactive, sustained learning through theory, best practices and concrete implementation with examples:

  • Phases and challenges of the product life cycle
  • Role of the product manager over the entire product life cycle
  • Ways of integrating Product Management into the organization
  • Core methods of Product Management such as Portfolio Management
  • Guidance for the implementation of Product Management
  • Success factors and challenges



Target group

  • Top Management
  • Middle Management
  • Professionals and managers from research and development, marketing & sales, product management


1 day

Number of participants

5-15 participants


We will be happy to provide you with an individual offer.