Design Thinking

Developing smart customer solutions

 

Goals & Benefits

Design Thinking is revolutionizing our working world: it supports us in solving complex problems and developing user-centered innovations and holistic solutions in teams. In the training, you will not only learn how to faster achieve more innovative results in the iterative procedure of Design Thinking. But also how you can orient yourself to the user’s way of thinking and increase creativity in interdisciplinary teamwork.

Contents

Interactive, sustained learning through theory, best practices and concrete implementation with examples:

  • Definition and principles of Design Thinking
  • Experience the Design Thinking process (understand, observe, point-of-view, ideate, prototype, test) by means of a practical example
  • Understand users and define problem space
  • Development of customer-oriented solutions
  • Development of creative ideas and solutions
  • Create and test prototypes
  • Establishment of Design Thinking in the company
  • Success factors and challenges

Prerequisites

None

Target group

  • Top Management
  • Middle Management
  • Professionals and executives from corporate development / strategy, research & development, product management and other corporate divisions

Duration

2 days

Number of participants

5-10 participants

Price

We will be happy to provide you with an individual offer.